What are the most effective strategies for a small business owner to use to boost conversions? Google ad campaigns or SEO?
As small business owner your best bet is to combine google campaigns with search engine optimiaztion to get your small business in front of more people. This works because a google search results page page resembles a real book with just a few ads in it compared to a real book with thousands of ads. Once you understand the importance of Google seo as a means of reaching potential clients for your small business you might begin, as an owner, to appreciate the value of integrating a campaign with a SEO method. This is because the more targeted the Google advertising campaign appear the most likely a person is to click on it. This is essential because more people that have an interest in something are also going to be most likely to buy from your service and as a small business owner, that's what you desire. And that's where you come in. You need to find a method to combine your google search advertising campaign with your SEO efforts. Otherwise you are squandering your money and ...